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No Business Too Small to Be Hacked 5050 Skatepark in the NY Times

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Paul Eichen at Rokenbok Education in Solana Beach, Calif. Last year, online attackers encrypted its database, making the data unusable. CreditTara Pixley for The New York Times

Just as the holiday shopping se

The 5050 Skatepark, an 8,000-square-foot indoor park on Staten Island for skateboards, BMX bikes and scooters, rejiggered its passwords after being hit with a denial of service attack last fall that made its website unavailable. The skatepark, which generated $100,000 in revenue in 2014, attracts skateboarders from all over the world, said one of its founders, Edward Pollio. Having the website closed down was a blow to revenue, he said.

“The attack caused havoc,” said Mr. Pollio, who still has a day job as a carpenter. “People were asking if we were still in business. Not having a website is like being closed.”

Now, 5050 Skatepark is more strict about its passwords; it follows longstanding recommendations to use different ones for different accounts, like on Instagram and Twitter. And Mr. Pollio, who helped start the business with $50,000 of his own savings, monitors the site every day.

Employee training is also inexpensive, but important. Since most hacking episodes occur when employees click on malicious links or websites, education is the best defense, many security experts said.

Read the Whole Story Here.

http://www.nytimes.com/2016/01/14/business/smallbusiness/no-business-too-small-to-be-hacked.html

NY Times Article – Betting on the New York Ferris Wheel to Elevate Staten Island’s Fortunes

It does not cost anything to take the boat there. A quaint waterfront minor league baseball stadium offers sweeping views of Lower Manhattan and cheap tickets. A fort dating to the War of 1812 is one of the country’s oldest military installations. There had been talk of a Nascar track.

And yet the problem persists — how to get tourists to venture out onto Staten Island and not take the next ferry right back to Manhattan.

Now, New York City officials believe they have the answer: a gigantic wheel.

Or, more precisely, a 630-foot-tall one that would become one of the world’s largest Ferris wheels.

It is the city’s latest and arguably most ambitious attempt to draw tourists to Staten Island. Workers have begun laying the foundation for the wheel, which, when it opens for business in two years, will carry as many as 1,440 riders and be visible across New York Harbor.

Every year, two million tourists ride the Staten Island Ferry, and yet most of them never leave the terminal.

“What’s great is that people do come to Staten Island; they just have nothing to get off the ferry for,” said Jonathan Bowles, executive director of the Center for an Urban Future, a research institute. “People on the ferry are going to see this huge wheel beckoning, and lots of people are going to want to do it.”

Officials hope a Ferris wheel, seen in a rendering, will lure tourists to Staten Island.CreditPerkins Eastman

Tourism officials are already promoting the wheel, along with the new Whitney Museum of American Art and the observatory atop One World Trade Center, as part of “the new New York,” said Fred Dixon, the chief executive of NYC & Company, the city’s marketing and tourism organization.

“We were bullish on the idea from the beginning,” Mr. Dixon said recently in an interview from London, one of the European cities where he had been promoting the wheel.

The wheel and a sprawling outlet mall are known collectively as “Destination St. George,” and will be a “game-changer” in the quest to attract more tourists to that Staten Island neighborhood, Mr. Dixon said. “There’s no question that’s been the single biggest challenge, to convince them to get off the ferry and spend some time there.”

But before the wheel can attract anybody, it has to be designed, fabricated, shipped in pieces to New York from around the world, delivered to the site on barges, and erected like a gigantic K’nex project. The city’s Economic Development Corporation has asked the Army Corps of Engineers for permission to build a temporary pier for the unloading of the barges.

Whole Story Here.

http://www.nytimes.com/2015/07/09/nyregion/betting-on-the-new-york-ferris-wheel-to-elevate-staten-islands-fortunes.html?emc=edit_ur_20150709&nl=nyregion&nlid=62706348&_r=0

NY Times Article on 5050 Skatepark

NY Times 6For the skaters of New York, winter was particularly cruel: Gray snow forming crust on skateable surfaces, railings glazed by ice. And all that wetness just destroys your bearings.

The savvier skateboarders and scooter riders, or at least those who want to practice their tricks in a more hospitable climate, might head to Stapleton, on Staten Island, where 5050 Skatepark opens early and closes late. It’s just over 8,000 square feet of ramps, rails and obstacles under one roof.

On a Saturday not long ago, a gaggle of boys in candy-colored helmets scootered past a lurid mural of Miley Cyrus, her tongue replaced by an octopus tentacle. Beyoncé’s “Drunk in Love” was blasting from speakers overhead, and as they ground rails and spun off the ramps, they sang along.

Most of 5050’s patrons are on BMX bikes or scooters. But these aren’t just toy-store scooters. They are scooters with Phoenix, Proto and Tilt parts, and they can cost $500.

At most skate parks in New York, scooter riders seem to be in a somewhat lower caste, usually tolerated grudgingly. But at 5050, scooter culture rules among the younger set, and there are many levels of mastery. Some work on their hops and twirls (“You can only hop!” is an insult on the floor); others are more advanced.

Take Peter Piccolino, 13, who has been riding his scooter for about two years. “I’m actually really well known around here,” he said. “If you ask anyone around here, they’ll tell you how good I am.”

Peter comes to 5050 with his own videographer, a friend who records him doing difficult tricks, including a kickless rewind to a 360 bar rewind, which happens too fast for the uninitiated to fully comprehend. When he wipes out and scrapes his arm, the videographer goes in for a close-up of the wound — it might have YouTube potential.

Nonetheless, most 5050 patrons will attest that the atmosphere is noncompetitive. Joe Iovino, 13, has been a scooter rider for six months and has learned “never to give up.” At 5050, other riders are always helping him with tricks, he said. And when he falls? “People help me up.”

The skate park was opened in July 2012 by Angelica Popolano, 25, and her boyfriend, Ed Pollio, 32. Mr. Pollio, who owns a construction business, builds all the ramps; Ms. Popolano handles the business side. The name 5050 refers to a classic skateboard trick. It also signifies equality, Ms. Popolano said, since she and Mr. Pollio each own half of the business. (Ms. Popolano was a women’s studies major at the College of Staten Island.)

Ms. Popolano is clearly the doyenne of 5050. Young men on scooters whizzing past salute her: “Hi, Angelica!” She knows everyone’s name.

The couple set out to open 5050 after Staten Island’s Ben Soto Skatepark, named after a fallen Marine and friend of Mr. Pollio’s, was closed by the city parks department in 2011. (A greatly reduced version reopened later that year.) It took Ms. Popolano and Mr. Pollio eight months to find a spot to lease, and as soon as they signed, they started building ramps. Apart from the required helmets, there aren’t many rules at 5050. Use of foul language is discouraged. A full-day, from 11 a.m. to 10 p.m. on Saturdays, 3 to 9 p.m. on school days, costs from $12 to $20. Ms. Popolano prefers that everyone hang up their coats.

Hannah Lonergan, 14, recently started helping out at 5050, assisting at the front desk and with birthday parties. In addition to Ms. Popolano, she is one of the few female presences in the building, and she says the atmosphere is sometimes intimidating.

Still, she said 5050 is like a family to her. “I’d be in a bad mood and I’d come here and be so much happier,” she said. “I think it’s the same with a lot of kids here. They can just ride and be free.”

“It’s like our second home,” she added. “Except it’s really cold sometimes. And dusty.”

Read the whole Story Here.

http://www.nytimes.com/2014/03/23/nyregion/a-place-to-grind-and-fly.html?_r=0