Just as the holiday shopping se
6 Engagement Marketing Lessons from Successful Video Bloggers
Write up on Featuring 5050 Skatepark co-founder -Ed Pollio.
Share content your audience wants to see. Sometimes, participating in social media means curating content that other publishers produce or creating content that serves your audience—even if it doesn’t directly serve your brand. Ed Pollio is the co-founder of 5050 Skatepark, New York City’s only indoor skatepark. He maintains the park’s YouTube channel,which has become a large part of its marketing. Pollio uses YouTube to share content that speaks to his audience’s lifestyle and gives his audience a greater voice. This includes sharing music videos, content on BMX, skate, and scooter, and interviews of locals and other people supporting the skate park.
Check out the whole story here.
http://blog.marketo.com/2016/04/6-engagement-marketing-lessons-from-successful-video-bloggers.html
5050 Skatepark In Write up about NYC on UK Tourist Site
Staten Island
There’s only one way to arrive at this borough and that’s on the iconic bright orange Staten Island Ferry, which offers fantastic views of the Statue of Liberty as it sails past.
Staten Island is a peaceful area away from the busy city mainland of New York. Here visitors will find all things from NYC’s history, with museums and historic homes dedicated to preserving the past. That’s not to say that Staten Island is lost in time, in fact the borough is changing rapidly. The entire waterfront is under development and in the coming year there are plans to build a string of hotels, restaurants and outlet malls as well as the globe’s largest observation wheel. These additions are set to modernise traditional Staten Island.
One place already providing 21st century fun is 5050 Skatepark, the only indoor facility where would-be pro skateboarders can practise their moves and check out the competition in the Stapleton neighbourhood. 5050 Skatepark’s Angelica says the area has a lot to offer tourists. “Stapleton is a hub for arts and culture, with many small restaurants, café shops, and bars and an artist gallery,” she explains. If your youngsters are new to alternative sports, the team at 5050 Skatepark offer one-on-one lessons to get them ruling the ramps in no time.
More fun awaits kids at Staten Island Children’s Museum, where creativity and curiosity are nurtured to help children learn about the world around them through a range of interactive activities. The fun and games include a green living room, where your child will discover how Earth-friendly low carbon wind energy works, or dress the part and become a firefighter learning to use all the right gear. The museum is housed in the island’s Snug Harbour Cultural Center & Botanical Garden, a unique venue converted from the first home for retired sailors in the US into a buzzing regional arts centre. Combining creativity with a horticultural mission and a heaving calendar of upcoming events, the attraction has plenty to see and do for those visiting the borough.
Scientists Say Child’s Play Helps Build A Better Brain
“This week, NPR Ed is focusing on questions about why people play and how play relates to learning.
When it comes to brain development, time in the classroom may be less important than time on the playground.
“The experience of play changes the connections of the neurons at the front end of your brain,” says Sergio Pellis, a researcher at the University of Lethbridge in Alberta, Canada. “And without play experience, those neurons aren’t changed,” he says.”
Full article here
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Ed Pollio Interview on Varla.com
5050 Skate park Staten Island
5050 Skate Park Staten Island
5050 Skate Park Staten Island is the only indoor skate park in NYC, family owned and operated, and much more than just a skatepark. Interview and photos of owner/founder/builder Ed 5050, by Aaron Nardi.
Aaron: What’s going on with Staten Island lately? It’s coming up like a new WBBK?
Ed 5050: Staten Island, aka Shaolin is in a mini boom, especially on the North Shore Area – St George, Tompkinsville, and my neighborhood of Stapleton. Small brands like 5050 Skate park, Cobra Sun Studio, Richmond Hood, Flagship Brewery, Techbox, Makerspace and restaurants like Beso, 120 Bay Cafe(AKA Cargo), Craft House and Pier 76 are just some of the new hip businesses that are drawing some serious crowds. Investment companies are noticing the change people have been waiting for is finally happening. Our businesses bring people from all over NYC to the North Shore of Staten Island. For example, 5050 Skate park has over 4,000 registered attendees from 14 counties and 32 States.
We Staten Islander’s hate being compared to Brooklyn. We don’t want our island to be like Brooklyn, and if we did we would move there. Most Staten Islander’s left Brooklyn because they couldn’t find parking.
No Business Too Small to Be Hacked 5050 Skatepark in the NY Times
The 5050 Skatepark, an 8,000-square-foot indoor park on Staten Island for skateboards, BMX bikes and scooters, rejiggered its passwords after being hit with a denial of service attack last fall that made its website unavailable. The skatepark, which generated $100,000 in revenue in 2014, attracts skateboarders from all over the world, said one of its founders, Edward Pollio. Having the website closed down was a blow to revenue, he said.
“The attack caused havoc,” said Mr. Pollio, who still has a day job as a carpenter. “People were asking if we were still in business. Not having a website is like being closed.”
Now, 5050 Skatepark is more strict about its passwords; it follows longstanding recommendations to use different ones for different accounts, like on Instagram and Twitter. And Mr. Pollio, who helped start the business with $50,000 of his own savings, monitors the site every day.
Employee training is also inexpensive, but important. Since most hacking episodes occur when employees click on malicious links or websites, education is the best defense, many security experts said.
Read the Whole Story Here.
http://www.nytimes.com/2016/01/14/business/smallbusiness/no-business-too-small-to-be-hacked.html
City’s Bay Street Corridor plan: Residents want more before endorsing it
STATEN ISLAND, N.Y. — A stalwart band of civic leaders and local business owners braved the frigid cold on Monday afternoon to hold a press conference in Tappen Park, announcing priority issues they are asking the city to address as plans move forward to re-zone and develop the Bay Street Corridor.
The corridor — now zoned for manufacturing — extends from Sands Street in Stapleton to Victory Boulevard in Tompkinsville, between Van Duzer Street and the Staten Island Railroad tracks.
Residents and business owners laid out a series of community priorities they want funded in order to gain local support for the city plan that is designed to transform the corridor with new housing and commercial uses.
“If the city addressed even a quarter of what we are requesting, Stapleton would be transformed.”
“Some of the top priorities for my members are increased ease of public transportation for Stapleton commuters, enhanced safety for pedestrians along Bay Street, and the creation of new public schools for the anticipated influx of new families,” said Priscilla Marco, president of the Van Duzer Street Area Civic Association. “These items must be addressed in conjunction with the rezoning of the Bay Street Corridor.”
The grass-roots coalition called for funding of the construction of a new public school, intermediate school and high school within the Bay Street Corridor area “to ensure that sufficient seats are available for the current residents and future population growth.”
Read whole story Here.